Author: Nick Mildebrath

Posted on

Convergence Recognized for Direct Mail Excellence in US Senate and Mayoral Campaigns

Convergence is proud to have been recognized with awards for excellence in direct mail in the 2024 elections, including a “sweep” of the AAPC Pollies and Campaign and Elections Reed Awards for best mail in an independent expenditure for Mayor. This recognition continues a decade-long run of award-winning mail in Mayoral races around the country.

Ruben Gallego, “Between”
Winner, Gold, 2025 Pollies (Candidate Division – US Senate)

This piece was one in a series of pieces we did to help propel Senator Ruben Gallego to his victory over Republican Kari Lake in November 2024. We physically inserted Kari Lake between the patient and doctor to call attention to her support for extreme abortion bans and her past inflammatory statements.

Before the paid media was in full swing for either campaign, Lake’s highest recalled issue for voters was the border. By September, that changed to abortion, indicating that our campaign made serious inroads in publicizing Kari Lake’s anti-choice views and pulling swing voters away from her.

Anyone But Aaron Peksin, “Timeline”
Winner, Gold, 2025 Pollies (IE Divison – Mayoral)
Winner, 2025 Reed Awards (IE Division – Mayoral)

The 202 San Francisco mayoral race saw record-breaking spending and crowded mailboxes. This piece utilized humor and old pop culture references to catch voters’ attention and highlight the worsening crises of homelessness, affordability, and crime since the year 2000 – the year Supervisor and Mayoral candidate Aaron Peskin first took office. The goal of this piece was to place the blame squarely at the feet of Peskin with a simple and succinct message: he’s been in office for far too long and San Francisco’s issues have only gotten worse on his watch.

Thank you to the American Association of Political Consultants (AAPC) and Campaigns & Elections Magazine for the honor as well as our peers, who judged our work anonymously. Congratulations to our fellow winners!

Posted on

First Latina Elected to Fort Worth City Council

Jeanette Martinez made history in Fort Worth, Texas on Saturday, becoming the first Latina elected to serve on the City Council. Jeanette was born and raised in Fort Worth and is a leader who will continue giving back to her community in this new role. 

Convergence Targeted is proud of our work for an independent expenditure supporting Jeanette’s campaign, creating mail pieces that complemented the campaign, highlighting  Jeanette’s experience, her plan to address the issues Fort Worth is facing, and making contrasts to her opponent. 

Congratulations to Councilmember-Elect Jeanette Martinez on her historic win!

Posted on

Voters across Kansas City Metro Approve Common-Sense Marijuana Sales Taxes

Yesterday, voters in 30 jurisdictions across the Kansas City, Missouri metro area approved a common-sense sales taxes on recreational marijuana. Convergence is proud of the small part we played in these wins, serving as a consultant to Show Me Stronger Communities, a PAC that communicated the benefits of these taxes to voters in Independence, Missouri and across Jackson County. 

Convergence created a campaign site, direct mail, and campaign literature for SMSC that highlighted the concrete benefits of marijuana sales taxes for the entire region and for individual municipalities, and employed imagery and language that addressed the concerns of voters who may not have supported Missouri’s vote to legalize recreational marijuana last year.

Congratulations Show Me Stronger Communities on this incredible win!

Posted on

Tucson Voters Pass Prop 411 – “Fix our streets, without raising taxes!”

Voters in Tucson overwhelmingly passed Prop 411 yesterday after a month of voting by mail. Convergence Targeted’s team was very proud to work alongside a broad coalition of elected officials, advocacy organizations, professional associations, and community leaders to support Prop 411, which will fund repairs and improvements to every neighborhood street in Tucson over the next ten years, without raising taxes.

Continue reading “Tucson Voters Pass Prop 411 – “Fix our streets, without raising taxes!””
Posted on

Convergence Continues a Winning Streak at the Reed Awards, Winning in Three Categories

Convergence Targeted are proud to be winners at this year’s Reed Awards, hosted in Nashville. We won in three categories, representing our expertise in direct mail and digital advertising, and our history of innovation. 

Best Digital Video – Mayoral, We created a short-form video for Otto Banks’ campaign for Mayor of Harrisburg, PA that worked across platforms, using dynamic text to reach voters who might have their sound turned off and using music and voiceover to reinforce the message on the screen for audiences on connected TVs or streaming video channels.

Our work in Kansas City helped us win the award for Most Innovative Tactic for Direct Mail. Using large-scale digital printing, Convergence created hundreds of combinations of endorsement logos, geography- and age-specific bullets, and even varying font sizes to communicate with voters across Kansas City about the benefits of the city’s earning’s tax, which was renewed with broad support. 

Toughest Direct Mail Piece (Democrat) – We helped defeat an incumbent state legislator as part of a primary independent expenditure in Virginia in 2021, communicating with voters about the incumbent’s troubling ethical history, including his use of PPP funds for a business that wasn’t what it seemed. Our efforts helped elected Democratic Del. Irene Shin. 

Posted on

Andra Hedrick: The Only Probate Attorney for Probate Judge

On Tuesday, May 3, Attorney Andra Hedrick defeated her two opponents in the Davidson County (Nashville, TN) Democratic Primary for Circuit Court Division 7. Andra’s victory was significant, receiving over 21,000 votes. With her victory in the Democratic Primary, she moves one step closer to becoming potentially the first woman to take the bench as Probate Judge in Nashville history.   

Convergence was proud to provide digital advertising services for the Hedrick campaign during the Democratic Primary. We had the privilege of working with the wonderful Hedrick campaign team, and together we successfully communicated her experience and vision to Nashville voters.

Posted on

Matt Haney Defeats David Campos in California AD-17 Runoff

In a decisive victory, San Francisco Supervisor Matt Haney has won a special election for the California Assembly in District 17. 

In both the special primary and runoff, Convergence created a direct mail plan for an independent expenditure supporting Haney to highlight his pro-housing record, in contrast with his main opponent, David Campos. Haney emerged as the top vote-getter after a competitive primary, and decisively won yesterday’s runoff election by 63%-37% (unofficial results). 

We’re proud of our work on this IE for a pro-housing progressive and wish Assm.-Elect Haney the best in his new role!

Posted on

Kansas City voters overwhelmingly pass key ballot measures

Yesterday in Kansas City, MO, voters passed two ballot measures that will continue to invest city resources in public health, environmental protection, and infrastructure – a revenue bond issue for the city’s sewer utility and a renewal of the city’s health levy, which provides funding for public hospitals, nonprofit health centers, and EMT services across Kansas City. Convergence was gratified to serve as a strategic consultant and direct mail vendor for the effort to pass Questions 1 and 2, working alongside community stakeholders and the office of Kansas City Mayor Quinton Lucas.