Voters in Tucson overwhelmingly passed Prop 411 yesterday after a month of voting by mail. Convergence Targeted’s team was very proud to work alongside a broad coalition of elected officials, advocacy organizations, professional associations, and community leaders to support Prop 411, which will fund repairs and improvements to every neighborhood street in Tucson over the next ten years, without raising taxes.
Continue reading “Tucson Voters Pass Prop 411 – “Fix our streets, without raising taxes!””Convergence Continues a Winning Streak at the Reed Awards, Winning in Three Categories

Convergence Targeted are proud to be winners at this year’s Reed Awards, hosted in Nashville. We won in three categories, representing our expertise in direct mail and digital advertising, and our history of innovation.
Best Digital Video – Mayoral, We created a short-form video for Otto Banks’ campaign for Mayor of Harrisburg, PA that worked across platforms, using dynamic text to reach voters who might have their sound turned off and using music and voiceover to reinforce the message on the screen for audiences on connected TVs or streaming video channels.
Our work in Kansas City helped us win the award for Most Innovative Tactic for Direct Mail. Using large-scale digital printing, Convergence created hundreds of combinations of endorsement logos, geography- and age-specific bullets, and even varying font sizes to communicate with voters across Kansas City about the benefits of the city’s earning’s tax, which was renewed with broad support.
Toughest Direct Mail Piece (Democrat) – We helped defeat an incumbent state legislator as part of a primary independent expenditure in Virginia in 2021, communicating with voters about the incumbent’s troubling ethical history, including his use of PPP funds for a business that wasn’t what it seemed. Our efforts helped elected Democratic Del. Irene Shin.
Andra Hedrick: The Only Probate Attorney for Probate Judge
On Tuesday, May 3, Attorney Andra Hedrick defeated her two opponents in the Davidson County (Nashville, TN) Democratic Primary for Circuit Court Division 7. Andra’s victory was significant, receiving over 21,000 votes. With her victory in the Democratic Primary, she moves one step closer to becoming potentially the first woman to take the bench as Probate Judge in Nashville history.
Convergence was proud to provide digital advertising services for the Hedrick campaign during the Democratic Primary. We had the privilege of working with the wonderful Hedrick campaign team, and together we successfully communicated her experience and vision to Nashville voters.
Matt Haney Defeats David Campos in California AD-17 Runoff
In a decisive victory, San Francisco Supervisor Matt Haney has won a special election for the California Assembly in District 17.
In both the special primary and runoff, Convergence created a direct mail plan for an independent expenditure supporting Haney to highlight his pro-housing record, in contrast with his main opponent, David Campos. Haney emerged as the top vote-getter after a competitive primary, and decisively won yesterday’s runoff election by 63%-37% (unofficial results).
We’re proud of our work on this IE for a pro-housing progressive and wish Assm.-Elect Haney the best in his new role!
Kansas City voters overwhelmingly pass key ballot measures
Yesterday in Kansas City, MO, voters passed two ballot measures that will continue to invest city resources in public health, environmental protection, and infrastructure – a revenue bond issue for the city’s sewer utility and a renewal of the city’s health levy, which provides funding for public hospitals, nonprofit health centers, and EMT services across Kansas City. Convergence was gratified to serve as a strategic consultant and direct mail vendor for the effort to pass Questions 1 and 2, working alongside community stakeholders and the office of Kansas City Mayor Quinton Lucas.
Maine Democrats Win Another Critical Special Election in HD 27
Jim Boyle, a small business owner and environmental scientist, won the special election in Maine last night to become the representative of House District 27, helping Maine Democrats maintain their majority in the State House.
Working on behalf of the Maine Democratic Party’s independent expenditure, Convergence created a direct mail and digital advertising campaign that focused on Jim’s readiness to take on this new role and raised the urgency for voting in this special election. Critically, our campaign focused on voter education and encouraged voters to use absentee and in-person absentee voting. These new voting methods were decisive in a competitive, three-way race. Congratulations Rep. Boyle on your win!
Convergence Helps Maine Democrats Flip a Critical Legislative Seat
Clients Also Victorious in SC, VA
Convergence clients had a strong Election Day on Tuesday. In Maine, Raegan LaRochelle won by a significant margin in the special election for House District 86 in Augusta. A top-tier race highlighted by the DLCC, HD 86 hadn’t been held by a Democrat in nearly a decade. Convergence created a multi-media campaign that combined direct mail and digital advertising highlighting LaRochelle’s background as the hometown small business owner and community leader ready to represent her community in the State House.
In South Carolina, Mayor Will Haynie was re-elected in the fast-growing town of Mount Pleasant. Mayor Haynie’s direct mail campaign highlighted the accomplishments of his first term, specifically targeted to different areas of the town of 95,000 residents.

Convergence also congratulates longtime client, Virginia Del. David Bulova. Del. Bulova is a fighter for education and played a major role in keeping Virginians safe during COVID-19 – work we highlighted in a direct mail program that helped drive his campaign to a convincing victory.
Congratulations to these candidates and to newly elected and re-elected Democrats and progressives across the country!
Irene Shin Defeats Incumbent For Democratic Nomination for Virginia’s 86th House District
Irene Shin, a proud progressive with a background in defending voting rights, became the Democratic nominee for Virginia’s 86th House of Delegates district last week, defeating an incumbent in a competitive race.
Convergence created direct mail and digital advertising for an independent expenditure in this race, highlighting Shin’s record and vision and addressing the problematic voting record and other controversial issues associated with the incumbent. We’re proud of the role we played in this election, and congratulate Irene Shin on becoming the Democratic nominee for this district in November.
Chattanooga’s Next Mayor, Tim Kelly
On Tuesday, a diverse group of Chattanooga voters came out strong for Tim Kelly during the city’s mayoral runoff election. Tim Kelly defeated Kim White by a commanding 60-40 margin. Kelly and White are newcomers to the local Chattanooga political world as the current Mayor Andy Berke is termed out. The general election was tough for all the candidates, White securing enough votes to force a runoff, the first Mayoral runoff in Chattanooga since 2005.
Convergence was proud to provide direct mail services for the Kelly campaign during the runoff. We had the privilege of working with the wonderful Kelly campaign team, and together we successfully communicated both policy and Kelly’s “One Chattanooga” unity message to Chattanoogans far and wide.
Kelly’s success in Tuesday’s election adds to our long history of successful Mayoral elections, including Mayor Kate Gallego – Phoenix, AZ, Mayor Gavin Buckley – Annapolis, MD, Mayor Quinton Lucas – Kansas City, MO, and Mayor John Tecklenburg – Charleston, SC.
Dr. Akilah Weber avoids a runoff election, wins a special election for the California Assembly outright
On Tuesday, voters in California’s 79th Assembly District chose Dr. Akilah Weber to serve as their representative in Sacramento, giving her 52% of the vote in a five-candidate field. Convergence was proud to serve as the direct mail consultant for the only significant independent expenditure in the race. Our direct mail communicated Dr. Weber’s experience as a health care professional and physician, and her plans to address COVID-19 recovery directly.
Congratulations to Dr. Weber!