Yesterday, Voters in Lewiston elected City Councilor Scott Harriman to the State House in a closely watched special election. Scott’s victory was critical to preserving the two-seat majority held by Maine Democrats in the State House.
Convergence worked on behalf of the Maine Democratic Party’s independent expenditure to create a direct mail and digital advertising campaign that focused on voter education, emphasized the stakes of the election, and contrasted Scott’s values with that of his opponent. Our voter education track encouraged voters to use early and absentee voting and provided information about where and how to vote.
In the weeks leading up to the election, ICE was deployed to Lewiston to terrorize and intimidate residents. We added two mail pieces to the program which featured stories of residents detained by ICE, the traumatic aftermath of ICE presence, and the opponent’s unwillingness to defend Lewiston residents from government overreach. Convergence’s ability to pivot and create mail on a timely issue helped push Scott Harriman over the finish line.
Congratulations Rep. Harriman!