Campaign Quick Launch
As a supplement to our direct mail and general consulting services, we offer a turnkey ‘quick launch’ product for campaigns with a light budget footprint.
Logo and Branding
We produce three initial logos and go through three rounds of edits to produce a final logo. After approval of an initial logo, we deliver:
- Logo in vector form
- Versions of the logo suitable for print and digital use
- Branding guide including CMYK and RGB values used, plus pantones
- Yard sign design (client to specify size)
- Separate asset files for motifs used in logo (if applicable)
Microsite
We launch a three-page microsite for the candidate, employing their branding and using photos and initial content they provide, using the WordPress CMS. Domain purchase and one year of hosting/SSL are included in the purchase. We will turn over all of these assets to the campaign once we are paid for the balance of the work.
Features:
- Donate Page
- Contact Page
- Volunteer Signup
- Social Media Links
- “About” section
- “Issues” section if applicable or other page
- Google Analytics
- Yoast SEO
We can assist with the setup of contribution pages provided the client uses NGP or ActBlue; for other platforms, additional costs may apply.
Social Media Setup
We create Facebook and, if requested, Twitter and Instagram accounts for the campaign, set up a Facebook Business account for the campaign, and work with the campaign on the Facebook validation process to run ads that include political content. We will also run a week of ads to promote the new Facebook page (at additional cost) and turn over all these assets to the campaign.
Setup includes creation of profile pictures/banners/populating basic information on the Facebook page; the client will provide this information.
More Information
To learn more about this product, including pricing, contact info@convergencetargeted.com.